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FOR IMMEDIATE RELEASE
Scratch-n-Scroll, Mousepad With Writing Surface, Hits quirky's Online Store
collaboratively developed in one week by quirky's community
New York, NY, September 8, 2009 -- Today marks the official release of Scratch-n-Scroll - a community designed, mousepad with an added writing surface.
This mousepad is for all those times you are working at your desk and can't find a pen to jot down that phone number or list item you know you will forget later on.
Simply, write notes to yourself on your mouse pad using just the pressure from your finger or the built in plastic stylus as a “pen.” Cool thing is, just like your childhood toy, the magic slate, you can erase the notes at any time simply by flipping up the semi-transparent top sheet.
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Scratch-n-Scroll maintains the slim portable design and scrolling surface you've come to expect of a standard mousepad, and works in conjunction with any optical / ball based computer mouse. It features a non-slip back pad ensuring that it stays put on your desktop while in use.
Scratch-n-Scroll is the ninth product designed and developed by the quirky community since quirky’s launch on June 2nd. quirky gives everyone the chance to get product ideas out of their heads and onto shelves. Each week quirky’s community collaborates to select and produce one new product idea. This week ends the development of Scratch-n-Scroll and it is now available for sale at quirky’s online store for $9.49.
You might remember two of quirky's recent gadgets: the Split Stick, a double-sided USB drive, and the DigiDude, a portable camera tripod and keychain, that have both hit threshold and are being manufactured now.
quirky engages participants to collaborate in every aspect of product creation - from ideation, design, naming, manufacturing, marketing, right on through to sales. Anyone can participate on quirky.com either by submitting their own product idea for $99, or by voting, rating, and influencing other people’s product ideas. Cooler still, 30¢ of every dollar generated from the sale of a quirky product goes back to these influencers.
Every week users post ideas on quirky to be rated by the quirky community. The community surveys the submissions during the 7-day evaluation period and selects one product to move forward to product development. quirky’s community then begins weighing in on everything from naming to logo selection to packaging through to prototype.
The final product becomes available for pre-sale at the quirky online store (quirky.com/products). Once the product hits its pre-sale threshold, credit cards are charged, and the product goes into production and delivery. At this point, 30¢ of every dollar made from the sale of these products goes back to the community. “Community” in this case covers both the ideator as well as all people who voted, commented, and rated the project idea along the way.
For more information about Scratch-n-Scroll, quirky, or to request an interview with Ben Kaufman, quirky's founder, contact Nikki Laffel at nikki@27threats.com / 617.448.2744.
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